Aufgaben
Key Responsibilities
- Leverage brand and market research to identify customer needs, market trends, and competitive landscape. Use insights to inform product positioning and messaging;
- Work closely with COM leadership and other departments to implement comprehensive go-to-market strategies for product and project communication, incl. launches and feature releases. Coordinate with cross-functional teams to ensure alignment and successful execution;
- Craft compelling product/technology positioning and messaging that differentiates our products and services. Develop clear and concise value propositions for all relevant target groups;
- Create engaging content for various marketing channels, including, but not limited to, the website, social media channels, email campaigns, events, and marketing collateral;
- Collaborate with the team to help develop and maintain a clear brand voice and style;
- Provide the sales and business development team with the marketing tools and support to position our products effectively. Support the development of sales collateral, presentations, and competitive analysis;
- Work closely with sales, business and product development, and other departments to align marketing efforts with overall business goals, including regular status meetings;
- Track and analyze the performance of marketing campaigns and initiatives. Use data-driven insights to optimize strategies and drive continuous improvement;
- Build and nurture relationships with key partners and customers to gather feedback, testimonials, white papers , speaking opportunities, and case studies for global marketing efforts.
Profil
Qualifications and Skills
- Master’s degree in Marketing, Business, or a related field;
- Minimum of five years of work experience in B2B product marketing or communications-related roles in a similar business environment;
- Proven track record of successfully marketing products;
- Strong analytical skills with the ability to interpret data and make data-driven decisions;
- Excellent written and verbal communication skills in English;
- Proficiency in marketing automation tools and CRM systems; experience with AI tools is a plus;
- Strong project management skills with the ability to manage multiple projects simultaneously;
- Thrive in a fast-paced environment; agile and adaptable mindset;
- Driven by success ability to meet and exceed targets;
- Strong negotiation skills with the ability to close deals;
- Customer-centric (internal and external);
- Self-starter delivering results with minimal supervision
Das bieten wir
Your Benefit with us
At thyssenkrupp nucera Italy we offer:
- International work environment in interdisciplinary and multinational teams;
- Participation in the growing market of sustainable green hydrogen;
- Flat hierarchies and short decision-making routes;
- Flexible working time (flexible working hours at office and smartworking);
- Welfare plan;
- Agreements with special rates for local transportation means and fitness studio membership;
- Availability of canteen inside the company;
- Availability of public transportation infrastructure: Metrò green line M2, stop Lambrate, train Trenord, as well as speedway tangenziale est, exit Rubattino.
For application please send your CV to:
nca-it.hrm@thyssenkrupp-nucera.com
